Main partner of Quai 54, Jordan Brand continues to invest heavily in promoting the annual Parisian meeting, which over the years has become the largest streetball tournament in the world. The Jumpman brand always marks the occasion with new colors and even the release of new signature models as was the case for Luka Doncic's Jordan Luka 2 last summer.
This year, the Quai 54 2024 promotional campaign kicked off with the release two weeks ago of official images of the Jordan One Take 5, signature second line of Russell Westbrook, in the colors of the next edition of the Quai. The upper appears in white and beige with the tournament logo clearly visible on the upper, and which can also be found on the tongue, in blue on a white background.
Blue completes the whole, with also a few touches of black, particularly at the heel. While we were expecting it during the summer, the pair is already available on Basket4Ballers, at a price of 100 euros. As a reminder, Quai 54 will take place on June 22 and 23 at the Pierre de Coubertin gymnasium in Paris.