Main partner of Pier 54, Jordan Brand continues to invest fully in promoting the annual Parisian meeting, which over the years has become the largest streetball tournament in the world. The Jumpman brand always marks the occasion with new colors and even the release of new signature models as was the case for the Jordan Luka 2 from Luka Doncic last summer.
This year, the Quai 54 2024 promotional campaign kicked off with the release of these official images of the Jordan One Take 5, Russell Westbrook's second signature line, in the colors of the next edition of the Quai. The upper appears in white and beige with the tournament logo clearly visible on the upper, and which can also be found on the tongue, in blue on a white background.
Blue completes the whole, with also a few touches of black, particularly at the heel. The Jordan One 5 “Quai 54” is expected this summer, priced at $125. The opening of the ticket office for the 2024 edition of the tournament begins tomorrow at 9 a.m.
(Via SneakerNews)